The year's top exits and appointments | Full Power List revealed | M&C Saatchi wins back Tourism Australia

Plus: Two views on first-place bidding | PHD Indonesia names new MD | Johnnie Walker calls review

View in web browser   Tuesday, 11 December, 2018 The top 10 exits and entrances of 2018 Staff Reporters What a year it's been for agency leadership changes.   Premium Second half of Asia-Pacific Power List revealed Robert Sawatzky Presenting the complete first list of Asia-Pacific's 50 most influential brand marketers, as chosen by the editorial team at Campaign Asia-Pacific.   Tourism Australia returns to M&C Saatchi Omar Oakes Tourism body returns to agency that created controversial 2006 ad 'So where the bloody hell are you?'.     Why first-place bidding is catching on: two viewpoints Staff Reporters Asia-based leaders from a DSP and an SSP weigh-in on the growing movement towards paying exactly what you bid in programmatic auctions.   Johnnie Walker calls international ad review Brittaney Kiefer Diageo brand has also brought on a new agency for digital work.   PHD Indonesia names new MD Plus, news on FreakOut, Outbrain McCann, JWT, CatchOn, and more, in our frequently updated weekly digest of moves and wins.   Editor's Picks Cannes jury-president list tone-deaf to global diversity calls Robert Sawatzky 24 of 27 upcoming Cannes jury presidents this year now work in the US or UK.   It's about building experiences, not just selling cars Faaez Samadi The lead marketer at Inchcape explains why taking your hands off the wheel when it comes to messaging in the automobile market is often the best way to drive highly prized consumer engagement.   40 Under 40: Ida Siow of J. Walter Thompson Read about Ida Siow and the 39 other impressive members of our 2018 list.   Top watches: Our 5 best videos of 2018 Staff Reporters Inside a client-agency meeting, the weird history of 'Fearless girl', an adland soap opera, a tour of Accenture's HK space, the rantings of a woodland creature, and more.   Promoted National Geographic's Planet or Plastic? sets benchmark for CSR in Asia Staff Writer The multi-year campaign aims to stem the tide of plastics polluting our oceans.   Events Australia/New Zealand Agency of the Year Awards 2018 Dec 13, 2018 Singapore   Southeast Asia Agency of the Year Awards 2018 Dec 13, 2018 Singapore

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